Decision Support · Side-by-side

Constant Contact vs Intuit Mailchimp. Side by side.

Compare pricing, strengths, and use cases so it is easier to pick the right fit.

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Constant Contact

Intuit Mailchimp

Best overall

For most everyday users, Intuit Mailchimp wins on ease of use and a generous free tier, making it the better choice for beginners and small businesses. Constant Contact excels at event management and phone support, but its hidden pricing and less flexible templates make it a tougher sell unless you specifically need those features.

Constant Contact

#199 of 3,826 Web

Intuit Mailchimp

Free tier available, paid plans from $13/mo #87 of 3,826 Web

Scores at a glance

Constant ContactIntuit MailchimpPractical Versatility

Onboarding Ease

Ecosystem Fit

Market Value

Choose Constant Contact if

You run events (e.g., local meetups, classes, charity galas) and need built-in RSVP and ticketing.
You want to pick up the phone and talk to a support agent when something breaks.
You prioritize email deliverability above all else and have a budget that can handle growth.
You're a nonprofit or small organization that values hands-on onboarding help.

Choose Intuit Mailchimp if

You're a solo entrepreneur or small business owner just starting out and want a free plan.
You sell products on Shopify or WooCommerce and need seamless e-commerce automation.
You want AI to help write your emails and suggest who to send them to.
You prefer a self-service tool with a huge library of templates and tutorials.

Key differences

Mailchimp has a free tier; Constant Contact does not — you must pay from day one.
Constant Contact offers phone support; Mailchimp only offers chat/email on free and lower plans.
Mailchimp's AI content generator (Intuit Assist) is more advanced than Constant Contact's basic AI tool.
Constant Contact has superior event management features; Mailchimp's event tools are minimal.
Mailchimp integrates deeply with e-commerce platforms like Shopify; Constant Contact focuses more on general email and events.
Pricing is transparent for Mailchimp; Constant Contact hides its pricing behind a sales call.

Facts side by side

	Constant Contact	Intuit Mailchimp
Free plan
Mobile app
API access

Constant Contact: strengths & weaknesses

Excellent email deliverability — your emails actually land in inboxes.
Top-notch event management tools (RSVPs, ticketing, reminders) built right in.
Phone and chat support from real humans, which is rare for email tools.
Drag-and-drop editor is simple for basic campaigns.
Pricing is not transparent — you have to contact sales, which feels like a trap.
Gets expensive fast as your contact list grows, with no free tier.
Template customization is limited; designers will feel boxed in.
Automation workflows are less powerful than Mailchimp's, especially for complex sequences.

Intuit Mailchimp: strengths & weaknesses

Free tier available — you can start without paying a dime.
Extremely intuitive interface; you can send your first campaign in minutes.
AI-powered tools (Intuit Assist) help write emails and suggest segments automatically.
Deep integrations with Shopify, QuickBooks, and many other platforms.
Huge library of pre-designed email templates.
Pricing jumps sharply when your list exceeds 500 contacts.
Free-tier support is limited to chat and email — no phone help.
Advanced reporting and analytics can be confusing for beginners.
SMS marketing is an add-on cost, not included in base plans.

Common questions

Is Constant Contact better than Intuit Mailchimp for email deliverability?

Yes, Constant Contact is known for slightly better deliverability rates, meaning fewer of your emails land in spam. But Mailchimp is also very good — the difference matters most if you send high-volume campaigns and have had deliverability issues before.

Which tool is easier for a complete beginner?

Mailchimp is easier. Its free tier lets you experiment without risk, and the drag-and-drop editor is more intuitive. Constant Contact's interface is fine but the lack of a free trial and hidden pricing adds friction.

Can I use these tools on my phone?

Neither tool has a dedicated mobile app for creating campaigns, but both have mobile-optimized websites for basic management. You can view reports and approve sends from your phone, but you'll want a computer for serious work.

Which is cheaper for a list of 1,000 contacts?

Mailchimp is cheaper. Its Standard plan for 1,000 contacts is around $20/month. Constant Contact's pricing is not public, but user reports suggest it starts around $30–$45/month for similar list sizes, making Mailchimp the more affordable option.

Which tool is better for e-commerce?

Mailchimp is better for e-commerce. It has native integrations with Shopify, WooCommerce, and QuickBooks, plus AI that suggests products and segments buyers. Constant Contact has e-commerce integrations but they are less polished.

Do I need technical skills to set up automation?

No, both tools offer visual workflow builders. Mailchimp's Customer Journey Builder is slightly more beginner-friendly with pre-built templates. Constant Contact's automation is simpler but less flexible — good for basic sequences like welcome emails.

Mailchimp is the better all-around choice for most people thanks to its free tier, ease of use, and AI features; Constant Contact is a niche pick for event-heavy users who value phone support.

If you're just starting out or running an online store, go with Mailchimp — it's free to try, easier to learn, and has better AI tools. Choose Constant Contact only if you run lots of events or absolutely need phone support and are okay with a less transparent pricing model.

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Detail pages: Constant Contact · Intuit Mailchimp

Constant Contact

Intuit Mailchimp

Free plan

Mobile app

API access