Ahrefs

Open Site Explorer and enter your domain.

Navigate to the 'Content Gap' tool.

Enter 3-5 competitor URLs.

Filter for keywords where at least 2 competitors rank in the top 10.

Export the list and prioritize based on Keyword Difficulty (KD).

Enter a competitor domain into Site Explorer.

Navigate to 'Best by Links' and filter by '404 not found'.

Identify pages with high referring domains.

Use Content Explorer to find similar content you have or can create.

Reach out to linking sites to suggest your link as a replacement.

Search a keyword in Keywords Explorer.

Scroll to 'SERP history'.

Compare the top 10 results from 6 months ago to today.

Analyze which types of pages (blogs vs. product pages) are gaining favor.

Adjust your content strategy based on current intent trends.

Schedule weekly crawls in Site Audit.

Set up alerts for 'Internal 4xx errors' and 'Redirect loops'.

Compare the 'Crawl Log' of the current crawl vs the previous one.

Assign fixed tasks to developers via the CSV export.

Verify fixes in the next scheduled crawl.

Search for your topic in Content Explorer.

Filter for 'One page per domain'.

Use the 'Authors' filter to see who writes most frequently on the topic.

Sort by 'Twitter followers' or 'Domain Rating'.

Export the list to your CRM for personalized outreach.

Set up a 'Backlink Alert' for your domain.

Check daily notifications for sudden spikes in low-quality links.

Use the 'Referring Domains' report to identify toxic patterns.

Prepare a disavow file (if necessary, though Ahrefs recommends caution).

Monitor the 'Link Profile' health score.

Input core keywords into Keywords Explorer.

Switch the country toggle to the target market (e.g., Germany or Japan).

Analyze the local search volume and 'Clicks' data.

Inspect the local SERPs to see if local brands dominate.

Calculate the estimated cost of entry based on KD and CPC.