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The Fashion Genome platform for hyper-personalized sizing and conversion optimization.

The world's first conversation-based CRM for automated messaging sales.

amoCRM, which transitioned its international identity to Kommo, represents a significant shift in CRM architecture from traditional database-centric models to interaction-first systems. In 2026, it stands as the premier 'Messenger CRM' designed for SMEs that primarily drive revenue through WhatsApp, Instagram, and Telegram. Technically, its 'Digital Pipeline' functions as a state-machine that triggers automated events based on lead behavior across disparate communication channels. Unlike legacy CRMs that focus on manual data entry, Kommo utilizes a 'Salesbot'—a no-code AI chatbot framework that handles lead qualification, appointment scheduling, and payment processing through conversational interfaces. Its architecture is built to centralize multi-channel chat threads into a unified lead card, ensuring that sales representatives have a complete contextual history of interactions. By 2026, Kommo has integrated advanced LLM capabilities into its Salesbot, allowing for natural language lead scoring and automated sentiment analysis within the pipeline, making it an essential tool for high-velocity, high-volume conversational commerce.
amoCRM, which transitioned its international identity to Kommo, represents a significant shift in CRM architecture from traditional database-centric models to interaction-first systems.
Explore all tools that specialize in manage customer relationships. This domain focus ensures amoCRM (rebranded as Kommo) delivers optimized results for this specific requirement.
Explore all tools that specialize in lead distribution. This domain focus ensures amoCRM (rebranded as Kommo) delivers optimized results for this specific requirement.
A trigger-based automation engine that executes scripts, sends messages, or changes lead status based on customer behavior (e.g., clicking a link or sending a specific keyword).
An AI-driven no-code bot builder that supports branching logic and integrates with external APIs via JSON webhooks.
Aggregation of all messaging APIs into a single WebSockets-based interface for real-time response.
Deep integration with Meta's cloud API for template messaging and automated session management.
A Chrome extension that parses HTML from social profiles to extract contact data and inject it directly into the CRM API.
SDK allowing developers to build custom JS/CSS widgets to extend the UI within the lead card.
SIP-based telephony integration that logs calls and recordings directly into the lead timeline.
Sign up for a Kommo account and select your industry-specific pipeline template.
Connect your business communication channels (WhatsApp Business API, Instagram Direct, Facebook Messenger).
Integrate your business email using IMAP/SMTP for bidirectional syncing.
Define custom fields in the Lead Card (e.g., Budget, Product Interest, Lead Source).
Map your Sales Pipeline stages from 'New Lead' to 'Closed Won'.
Configure the Salesbot using the visual drag-and-drop editor to automate initial greetings.
Set up 'Digital Pipeline' triggers to move leads between stages based on customer actions.
Invite team members and set granular permission levels for lead visibility.
Install the Kommo browser extension to scrape leads directly from LinkedIn or websites.
Connect payment gateways (Stripe/PayPal) to generate invoices directly within the chat.
All Set
Ready to go
Verified feedback from other users.
"Users praise its unique focus on messaging and its no-code bot builder, though some find the 'Digital Pipeline' concept has a steeper learning curve than traditional list-based CRMs."
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