The industry-leading content marketing platform for enterprise-scale storytelling and ROI.
Contently is an enterprise-grade Content Marketing Platform (CMP) that integrates strategic workflow management with a proprietary network of over 160,000 vetted freelance creators. In the 2026 landscape, Contently distinguishes itself through its AI-powered 'Smart Canvas' architecture, which unifies content strategy, creation, and distribution into a single source of truth. The platform addresses the critical challenge of scaling high-quality, on-brand content across global departments while maintaining strict regulatory compliance and brand governance. Its technical infrastructure is built for deep integration with existing marketing technology stacks (MarTech), offering robust connectors for enterprise CMS like Adobe Experience Manager and Sitecore. Contently's primary market position is centered on high-intent B2B and B2C enterprises in regulated industries (Finance, Healthcare, Tech) that require high-caliber journalism-grade content. The platform's 'Content Health Score' and 'ROI Analytics' provide 2026-era marketers with the data-driven insights needed to justify content spend and optimize lifecycle performance, moving beyond vanity metrics to actual business outcomes.
Contently is an enterprise-grade Content Marketing Platform (CMP) that integrates strategic workflow management with a proprietary network of over 160,000 vetted freelance creators.
Explore all tools that specialize in freelance management. This domain focus ensures Contently delivers optimized results for this specific requirement.
A visual, drag-and-drop planning interface that syncs real-time editorial calendars across global teams.
AI-driven scoring system that evaluates content for SEO, readability, brand voice alignment, and engagement potential.
A proprietary database of 160,000+ creators categorized by industry expertise, geography, and format.
Heatmapping and engagement tracking for downloadable assets like PDFs and whitepapers.
Automated legal and compliance approval workflows with full audit trails.
Aggregation of distribution data mapped against production costs to calculate dollar-for-dollar ROI.
Push-button publishing to multiple CMS instances simultaneously with version control.
Initial discovery call with a Contently strategist to define content goals.
Platform provisioning and user role definition (Admin, Editor, Legal, Contributor).
Configuration of the 'Smart Canvas' editorial calendar and custom workflows.
Integration with Single Sign-On (SSO) systems for enterprise security.
Talent matching: Vetting and onboarding a custom 'talent bench' from the creator network.
Native CMS integration (e.g., connecting to WordPress, AEM, or Sitecore).
Setting up the 'Content Health Score' parameters based on brand guidelines.
Implementation of Docalytics for document-level tracking of PDFs and sales collateral.
Pilot content campaign launch under the guidance of a dedicated Customer Success Manager.
Full-scale rollout and quarterly strategy review (QSR) for ROI optimization.
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"Users praise the high-quality talent pool and the ease of managing complex workflows, though some note the high enterprise cost as a barrier for smaller teams."
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