MoEngage

User adds item to cart but does not complete checkout.

MoEngage triggers a 'Cart Abandoned' event.

A Flow waits 1 hour; if no purchase, it sends a Push Notification.

If no click, it sends an Email 24 hours later with a 10% discount code dynamically generated.

Sherpa AI selects the optimal send time for the email based on user history.

Backend system detects a login from a new IP address.

MoEngage API is triggered via a transactional alert.

SMS and Push are sent simultaneously to ensure high visibility.

Engagement is logged to the user profile for security audit trails.

Define a geofence around a 5km radius of a store.

Identify users who have the app and have high intent for that category.

Trigger a rich push notification when the user enters the geofence.

Include a personalized QR code for an in-store only discount.

Track completion of 'Core Features' during the first 7 days.

Send in-app walkthroughs for features the user hasn't tried yet.

Trigger a personalized video testimonial via email for users showing high activity.

Route users who complete the trial to a 'Sales' sync if they meet Enterprise criteria.

Ingest user watch history into MoEngage User Attributes.

Use Sherpa AI to recommend 3 similar titles.

Send a weekly 'Picked for You' email recap.

Update the mobile app's home screen banner via In-App messaging to show relevant genres.

Sherpa AI identifies users with declining activity frequency.

Users are added to a 'Risk of Churn' segment automatically.

A win-back campaign is triggered across WhatsApp and Email.

If they re-engage, they are moved back to the 'Active' journey.

Logistics partner updates status to 'Out for Delivery'.

MoEngage triggers a real-time push with a live tracking link.

Once delivered, a follow-up In-App message asks for a rating.

Positive ratings trigger a referral discount offer.