SAP Emarsys Customer Engagement Platform

Integrate e-commerce data with SAP Emarsys

Segment customers based on purchase history and browsing behavior

Create personalized email campaigns with product recommendations

Display personalized product recommendations on the website

Track and optimize campaign performance

Identify customers at risk of churn using predictive analytics

Trigger personalized email campaigns with special offers or content

Engage customers with personalized in-app messages

Offer proactive customer support

Monitor and improve retention rates

Capture leads through website forms and landing pages

Segment leads based on industry, company size, and job title

Create a series of personalized email campaigns with relevant content

Track lead engagement and assign scores

Pass qualified leads to sales team

Integrate mobile app data with SAP Emarsys

Segment app users based on behavior and preferences

Send personalized push notifications with relevant content and offers

Personalize the in-app experience with targeted content

Track and optimize app engagement

Integrate loyalty program data with SAP Emarsys

Segment customers based on loyalty tier and engagement level

Send personalized email campaigns with exclusive offers and rewards

Personalize the loyalty program experience on the website and in-app

Track and optimize loyalty program performance