Helps teams define and manage segments based on attributes, behavior, and lifecycle stages.
Coordinates messaging across email, inâapp, web, and sometimes mobile or paid channels.
Provides reporting and testing tools to understand performance and optimize content or timing.
Teams use SendGrid Marketing Campaigns to orchestrate welcome, activation, and onboarding journeys that adapt messaging to customer behavior over time.
Marketers rely on SendGrid Marketing Campaigns to identify churn risk segments and trigger targeted outreach designed to bring customers back.
Organizations coordinate product launches, seasonal campaigns, and promotions in SendGrid Marketing Campaigns to keep messaging consistent across channels.
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