
Google Analytics
Understand your customers to deliver better experiences.

Privacy-first Google Analytics alternative that provides simple, actionable insights without cookies or personal data collection.

Simple Analytics is a privacy-focused web analytics platform designed as a lightweight alternative to Google Analytics. It collects only non-personal data, operating without cookies and adhering to GDPR, PECR, and CCPA compliance by design. The platform emphasizes a simple UI and provides key website statistics, including page views, referrers, and events tracking. Users can automate reports and integrate data via API, Google Tag Manager, WordPress plugins, and export to systems like Power BI and Google Looker Studio. With a focus on ethical data handling and website speed, it aims to give businesses actionable insights while respecting user privacy. Data is hosted in the Netherlands, ensuring EU data protection.
Simple Analytics is a privacy-focused web analytics platform designed as a lightweight alternative to Google Analytics.
Explore all tools that specialize in analyze website traffic. This domain focus ensures Simple Analytics delivers optimized results for this specific requirement.
Explore all tools that specialize in generate automated reports. This domain focus ensures Simple Analytics delivers optimized results for this specific requirement.
Explore all tools that specialize in conversion tracking. This domain focus ensures Simple Analytics delivers optimized results for this specific requirement.
Allows users to track specific events on their website, such as button clicks, form submissions, and file downloads. Tracks the performance of every button, click and page visit.
Schedule automated email reports to be sent to stakeholders at custom intervals. Reports include key metrics and trends.
Set up goals to monitor specific actions on your site, such as newsletter sign-ups or product purchases. Tracks your most important events and conversion funnels.
Create and save custom dashboard views tailored to specific metrics or segments. For Team plan and above.
Simple Analytics script is designed to avoid detection by most ad-blockers, ensuring more accurate data collection. For Team plan and above.
1. Sign up for a free account (no credit card required).
2. Add your website URL to the Simple Analytics dashboard.
3. Install the Simple Analytics script on your website (via GTM, WordPress plugin, or direct code insertion).
4. Import historical Google Analytics data (optional).
5. Configure event tracking using the Events Explorer to track important actions.
All Set
Ready to go
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"Users praise Simple Analytics for its privacy focus, ease of use, and lightweight script."
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