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Sprinklr is a unified customer experience management platform designed for large enterprises to manage and optimize customer interactions across over 30 digital channels, including social media, messaging apps, chat, email, and review sites. It leverages artificial intelligence and machine learning to provide real-time insights, sentiment analysis, and predictive analytics, enabling brands to deliver personalized and consistent experiences at scale. The platform integrates key functionalities for marketing, advertising, research, commerce, and care into a single interface, streamlining workflows and improving operational efficiency. With features like automation rules, multi-language support, and comprehensive dashboards, Sprinklr helps businesses monitor conversations, engage proactively, measure performance, and drive data-driven decisions. Its scalability and robust security make it suitable for global operations, fostering better customer relationships and brand reputation management.