Who should use the Dynamic Creative Optimization workflow?
Teams or solo builders working on marketing tasks who want a repeatable process instead of one-off tool experiments.
Execution Map
7-step pipeline — follow each step in order
1Setup · Step 1 of 7
Open task pageCreative Optimization
Prepare inputs and settings through Creative Optimization before running dynamic creative optimization.
Why this matters
Creative Optimization sets up the foundation for dynamic creative optimization; clean inputs here reduce downstream rework.
What you get
Inputs, context, and settings are ready so the workflow can move into execution without blockers.
2Input · Step 2 of 7
Open task pageDynamic Message Optimization
Use Dynamic Message Optimization to build supporting assets that improve dynamic creative optimization quality.
Why this matters
Dynamic Message Optimization strengthens dynamic creative optimization by feeding better supporting material into the pipeline.
What you get
Supporting assets from dynamic message optimization are prepared and connected to the main workflow.
3Input · Step 3 of 7
Open task pageContent Optimization
Use Content Optimization to build supporting assets that improve dynamic creative optimization quality.
Why this matters
Content Optimization strengthens dynamic creative optimization by feeding better supporting material into the pipeline.
What you get
Supporting assets from content optimization are prepared and connected to the main workflow.
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4Core · Step 4 of 7
Open task pageDynamic Creative Optimization
Execute dynamic creative optimization with Dynamic Creative Optimization to produce the primary final deliverable.
Why this matters
This is the core step where dynamic creative optimization actually happens, so it determines baseline quality for everything after it.
What you get
A first-pass final deliverable is generated and ready for refinement in the next steps.
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5Refine · Step 5 of 7
Open task pageSynonym Optimization
Refine and validate dynamic creative optimization output using Synonym Optimization before final delivery.
Why this matters
Synonym Optimization adds quality control so issues are caught before the workflow is finalized.
What you get
The final deliverable is improved, validated, and prepared for final delivery.
6Refine · Step 6 of 7
Open task pageSemantic Optimization
Refine and validate dynamic creative optimization output using Semantic Optimization before final delivery.
Why this matters
Semantic Optimization adds quality control so issues are caught before the workflow is finalized.
What you get
The final deliverable is improved, validated, and prepared for final delivery.
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7Deliver · Step 7 of 7
Open task pageBid Optimization
Package and ship the output through Bid Optimization so dynamic creative optimization reaches end users.
Why this matters
Bid Optimization is what turns intermediate output into a usable, publishable result for real users.
What you get
A finalized final deliverable is ready for publishing, handoff, or integration.
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