Branch provides mobile measurement and attribution, backed by AI-enhanced linking for all user journeys.
Branch is a mobile measurement and deep linking platform that helps businesses connect every touchpoint across different channels, including paid, organic, email, web, app, and SMS, providing data-driven insights to prove ROI and scale growth with confidence. It uses AI-enhanced linking to seamlessly route users into apps from various sources, handling numerous edge cases to optimize customer experience and drive higher lifetime value. Branch provides mobile measurement and attribution for 3.5B users, trusted by 100,000 brands since 2014. They integrate with many platforms like Apple, Google, Meta, and TikTok, providing seamless data orchestration. Growth-oriented teams across industries use Branch to measure performance, enhance customer loyalty, reduce costs, optimize shopping experiences, and revolutionize engagement.
Branch is a mobile measurement and deep linking platform that helps businesses connect every touchpoint across different channels, including paid, organic, email, web, app, and SMS, providing data-driven insights to prove ROI and scale growth with confidence.
Explore all tools that specialize in measure mobile marketing campaign performance. This domain focus ensures Branch delivers optimized results for this specific requirement.
Explore all tools that specialize in attribute app installs to specific marketing channels. This domain focus ensures Branch delivers optimized results for this specific requirement.
Explore all tools that specialize in create deep links for seamless user onboarding. This domain focus ensures Branch delivers optimized results for this specific requirement.
Explore all tools that specialize in track user journeys across multiple touchpoints. This domain focus ensures Branch delivers optimized results for this specific requirement.
Explore all tools that specialize in optimize user engagement within mobile apps. This domain focus ensures Branch delivers optimized results for this specific requirement.
Explore all tools that specialize in reduce fraudulent installs. This domain focus ensures Branch delivers optimized results for this specific requirement.
Creates robust, platform-agnostic deep links that work consistently across iOS and Android, even when the app is not installed. Uses Universal Links on iOS and App Links on Android, along with Branch's proprietary matching logic, to ensure accurate routing.
Utilizes sophisticated algorithms to attribute app installs and conversions to specific marketing channels, even across complex user journeys. Supports both deterministic and probabilistic attribution models.
Enables personalized web-to-app experiences by creating customized banners and interstitials that drive users to install or open the app. Uses Branch links to ensure seamless routing and attribution.
An AI tool that leverages first-party data to deliver personalized recommendations and automate link and QR code generation at scale. It instantly answers complex marketing questions.
Allows for the creation of trackable QR codes that can be used in offline marketing campaigns. When scanned, these QR codes route users to the appropriate app store or directly into the app.
Create a Branch account at https://www.branch.io.
Integrate the Branch SDK into your iOS and Android apps.
Configure deep linking to route users to specific content within your app.
Set up attribution tracking to measure campaign performance.
Create Branch links for various marketing channels.
Test the integration thoroughly on different devices and platforms.
Analyze attribution data to optimize your marketing strategies
All Set
Ready to go
Verified feedback from other users.
"Users praise Branch for its ability to connect customer touchpoints, improve mobile experiences, and offer solution-oriented partnerships. They also find the tool easy to implement and value the support from the Branch team."
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