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Gupshup is a comprehensive conversational messaging platform that empowers businesses to automate and enhance customer interactions across multiple channels, including WhatsApp, SMS, and more. It offers robust APIs for seamless integration, no-code chatbot builders for creating interactive experiences, and analytics tools to monitor performance. The platform supports omnichannel communication, enabling personalized marketing campaigns, efficient customer support, and streamlined operations. With features like AI-driven responses, template management for compliance, and global scalability, Gupshup caters to industries such as e-commerce, banking, and healthcare. It emphasizes security, reliability, and high deliverability rates, helping enterprises reduce costs, improve engagement, and drive growth through automated, context-aware conversations that adapt to user needs and regulatory requirements.
