Snowplow

Collect real-time product view events.

Enrich events with product catalog data.

Build a real-time recommendation model.

Serve recommendations on the website or app.

Track click-through rates and conversions.

Collect behavioral data from multiple touchpoints.

Stream the data into a real-time AI agent

The agent then dynamically adjusts its behavior and recommendations.

Monitor results and improve.

Collect marketing campaign and ad interaction events.

Stitch user behavior across channels.

Build an attribution model.

Analyze ROI by campaign.

Optimize marketing spend.

Collect user login and transaction events.

Build a fraud detection model.

Score events in real-time.

Flag suspicious activities.

Alert security teams.

Collect user behavior events.

Define segment criteria based on events and attributes.

Create segments in real-time.

Activate segments in marketing platforms.

Analyze segment performance.